In the top menu, access the tools area and within it find the Keyword Planner. You will then be directed to that planner, where you will be presented with several options to choose from.
2) We suggest you select "Search for new keywords using a phrase, website, or category." After selecting this option, a tab will appear for you to fill out. It is Clipping Path Service in this space that you can place what your business is (in keyword format), your landing page and what is the category of your product or service.
3) After entering this information, click the blue "Get Ideas " button. You will then be taken to a new page with average monthly Google search results. Notice there are two tabs below the average keyword group searches indicating the ability to access "ad group ideas" and "keyword ideas." Let's dwell on "keyword ideas".
4) By selecting the "Keyword Ideas" tab, the tool will indicate the keywords related to the word you entered, the average monthly searches of the researched word and the related keywords, the competition (high, medium or low) and the suggested offer.
The competition option shows the number of advertisers that showed ads for each keyword compared to others used in Google . There are three levels: low, medium and high. The lower it is, the less used this keyword is in the ad set-up.
The suggested bid option shows the suggested value based on the CPC (cost per click) used by other advertisers in the same area and the selected keyword.